USER CENTRED DESIGN SERVICES

USER CENTRED DESIGN

WHAT DOES IT INVOLVE?

User Centred Design (UCD) is a design process driven by user research and data to ensure the product or service meets the user’s goals and needs

Define the ‘big picture’ | problem and the team

Establish who the users are and what they need

Design | construct low-hi fidelity prototypes

Embed user input into agile build/deploy methods

Test privately/deploy for continuous improvement

Users are involved in all stages of the iterative design process